Amara Raja Batteries (Current Price 260)

Taking cue from Peter Lynch’s book –  ”The best place to scout for good businesses is to look around in your daily life”, when I look at the number of increasing vehicles on road and the rate at which traffic is shooting up everyday, one of the key investment theme that comes to mind is “Amara Raja Batteries”. The company is one of the leading manufacturer and supplier of storage batteries to automobiles, Telecom sector, UPS, inverters etc. The company is second to just Exide industries, which is a market leader in this duopolistic market. These are only two key players capturing close to 90% market share. The company’s Amaron brand enjoys a strong position and recall and is gaining strength day by day.  Company is giving a strong competition to Exide across categories. A five years Sales and profit CAGR  above 30% and average 5 year ROE in the range of ~ 30%, a debt free Balance sheet , improving operating margins over the years, strong brand, strong dealer network (which creates a reasonable barrier to entry), a reasonable valuation and a largely scalable business model augur well for the future prospects of the company. A very interesting point about the company would be to read its annual report – One of the most detailed annual report in my experience so far, detailing segment wise action plans for the years to come.


Risks: 1) Exide may become aggressive in the market place and may take benefit of its market leadership position thereby creating margin pressures  2) The company’s key input material is lead. An increase in the prices of lead can cause a strain on profitability 3) Some people say that the company’s promoters have got political aspirations and have contested for elections in the past; however I don’t perceive it as a real risk as long as the company’s fundamentals are intact
The financials of the company can be accessed from http://www.screener.in/company/?q=500008

VIJAY